Released on = April 22, 2007, 10:22 pm

Press Release Author = Bharat Book Bureau

Industry = Marketing

Press Release Summary = The basic concepts behind sizing systems currently used in
the manufacture of ready-to-wear garments were originally developed in the 19th
century.

Press Release Body = Sizing in clothing
The basic concepts behind sizing systems currently used in the manufacture of
ready-to-wear garments were originally developed in the 19th century. These systems
are frequently based on outdated anthropometric data, they lack standard labelling,
and they generally do not accommodate the wide variations of body sizes and
proportions that exist in the population. However, major technological improvements
have made new population data available worldwide, with the potential to affect the
future of sizing in many ways. New developments in computer-aided design and
sophisticated mathematical and statistical methods of categorizing different body
shapes can also contribute to the development of more effective sizing systems. This
important book provides a critical appreciation of the key technological and
scientific developments in sizing and their application.

The first chapter in the book discusses the history of sizing systems and how this
has affected the mass production of ready-to-wear clothing. Chapters two and three
review methods for constructing new and adapting existing sizing systems, and the
standardisation of national and international sizing systems. Marketing and fit
models are reviewed in chapter four whilst chapter five presents an analysis of the
grading process used to create size sets. Chapters six and seven discuss fit and
sizing strategies in relation to function, and the communication of sizing. Mass
customization and a discussion of material properties and their affect on sizing are
addressed in chapters eight and nine. Military sizing and the aesthetics of sizing
are detailed in chapters ten and eleven. The final chapter reviews the impact on
sizing of production systems and specifications.
- provides a critical appreciation of key technological and scientific developments
in sizing and their application
- discusses how developments in sizing affect the mass production of ready to wear
clothing
- reviews methods of constructing new and adapting existing sizing systems
- an essential reference for researchers, designers, students and manufacturers in
the clothing and fashion industry

For more information, Please visit : http://www.bharatbook.com/bookdetail.asp?bookid

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